Because an unbeatable mindset, the realization you’re co-creating every molecule of your life, and the audacity to let your soul resurface sets you free.

We’ve created a culture that slaps Band-Aids on ouchies without considering what’s festering underneath. We tell each other what we want to hear and encourage ourselves to heal surface wounds without investigating roots.

You see it in personal relationships with friends (honey, that last drink probably just took the edge off) in business friendships (Girl, you don’t need to listen to your coach. She must be having a bad day or something) and in romance (it’s just the way things are once the honeymoon is over!)

And in this entirely-fake and way-too-polite coma, you’re spoon fed reasons (excuses) why your life should be adding into the big ‘ol equation you created when you bought into the story of your expected roles and responsibilities forgetting who you are and what you really desire (you + your dream = a foolproof, winning pair, a dud).

Why does this suck?

What you think is aloe is actually napalm and we’re blowing shit up: confidence, clarity, and cash flow casualties of fake-ass conversations.

Would you rather be fed a steady stream of bullshit or the truth that leads to success? Is your ego more valuable than your happiness?

I believe in becoming a master in your craft: leaving behind averageness, living an inspiring (and sometimes terrifying) existence.

A life where body, mind and soul are connected and work together to build you into one of the elite.

What that requires:

  • Less hand-holding and more truth telling
  • Eradication of the mediocrity epidemic and victim mentality
  • Hard, purposeful and focused work

I’m Anel Bester, High Performance and Success Strategist who believes you deserve far more than the bullshit handed to you on a daily basis. I want every person to aim higher, go further and be-phenomenally-happy.

You, my darling, were born for the magnificent purpose of enriching other lives and every day you choose to play into excuses, fears, or frustrations, someone else is hurting because you haven’t stepped into your power.

Here’s the good news:

At any moment, you can turn on your power and change, because that gorgeous brain of yours is ready – and strong enough – to live a real, raw, fulfilling life.


CAUTION!!! Your life WILL not be the same after working with Anel.  She will make you dig deeper than you have ever dug before – guaranteed!

She will help you set goals in such a deep and profound way, that you will have no option but to achieve them!

I can not explain all the incredible things I have learnt from Anel, and learnt about myself. The evolvement of me has been astounding and I can never thank Anel enough for her part in this.

Seriously do yourself a favour, do your soul a favour and get in touch with Anel. Your soul, your life purpose, you and the world will thank you for it.

Julia van der Sluys
Julia van der SluysEntrepreneur / Coach / Blogger

If you wonder why is it you don’t have enough passion to build the life you desire, Anel is the coach you need to energize and shake your believe system in order to create a the most authentic version you can be.

Her style of coaching is like an injection of vitality into your willingness to achieve your goals.

Pierre Giannotti
Pierre GiannottiHuman Resources Consultant

Anel is FUCKING unbelievable at what she does. Heart of gold + no bullshit, tough love balls of steels.

I play a VERY BIG game in life, but Anel pushed me to a level I had not yet discovered in this way before. I found tremendous value in diamonds like being asked to write my affirmations in my voice (with means the use of passion bombs and explicatives).

Highly highly highly recommend this woman’s work. Hire her TODAY.

Wendy Timmons
Wendy TimmonsSuper Ever After

“BIG goals achieved pre-deadline dates are: Contributing Author in International Publication; International Mandala Art Contributor; Auditioned as TV presenter.

One of my biggest take aways from working with Anel is that my Networth is a direct reflection of my Selfworth.

Working with her is life and destiny changing. I highly recommend working with Anél if you know you are worth more…

Marihet Hammann
Marihet HammannCoach, Entrepreneur

“Today I plan everything and teach my employees to plan in details for every project so I can make their planning part of the bigger plan for a common goal; SUCCESS.

She helped me see how my personal goals as an entrepreneur affected by business goals and vice versa.

Anel made me see the impact my business has on people’s life that I may not even know; planning appropriately and sticking to the plan guarantees results which has an impact in our delivery, which impact our clients satisfactions.

Ruddy Mukwanu
Ruddy MukwanuBusiness NerdPluritone

“Tripled my turnover…

When I first started working with Anel, I set a business goal, of how much I wanted to increase my turnover within the first 3 months. I blew that out of the water.  Within the first six month of working with Anel, I had tripled my turnover.

Anel has helped me set up efficient systems and structures within my business, and continues to help me take my business to the next level.

Larina Kay TiffenOwner Miss Lilly’s Boutique Catering Founder Miss Lilly’s Angels Author Come